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QNET Expands Financial Literacy Efforts in Egypt Through FinGreen Partnership

Khadamaty-New

QNET, in partnership with the Misr El Kheir Foundation (MEK), has reported strong early results from the first phase of the FinGreen Financial Literacy Program in Egypt, marking the initiative’s official entry into the Middle East and North Africa (MENA) region.

Launched globally in 2021, FinGreen is a financial literacy programme developed by QNET to promote responsible money management and economic participation. To date, the initiative has empowered more than 3,200 beneficiaries worldwide, with Egypt representing a key expansion market.

During its initial rollout, the programme trained 161 beneficiaries across the governorates of Fayoum, Beni Suef, and Beheira, exceeding its original target of 150 participants. Women accounted for the majority of trainees, with 125 female participants, alongside 36 men and 113 youth aged 18 to 39, highlighting strong engagement among groups that face persistent gaps in financial inclusion.

While Egypt has made significant strides in expanding access to formal financial services— with nearly 75% of eligible adults now holding financial accounts— challenges remain in financial capability, budgeting, and day-to-day money management, particularly among underserved communities. FinGreen aims to bridge this gap by delivering practical, easy-to-apply financial education tailored to real household needs.

The Egypt-specific curriculum covers saving strategies, responsible borrowing, cost management, digital payment safety, and effective engagement with financial institutions. A dedicated risk management module further equips participants to safeguard family finances and plan more confidently for the future.

Commenting on the programme’s impact, Omar Taaddi, Regional General Manager of QNET, said the expansion into Egypt reflects the company’s commitment to inclusive financial education, noting strong demand for guidance that supports informed financial decision-making among women and youth.

Early feedback indicates that participants are actively applying the training by improving household budgeting, adopting saving habits, and using banking and digital payment tools more confidently. Many also reported increased openness in discussing financial planning within their families.

Abdallah El Sherif, Development Project Officer at Misr El Kheir Foundation, emphasized that financial literacy plays a critical role in strengthening families and communities, adding that the early success supports plans to expand the programme to additional governorates.

As FinGreen continues its rollout across 10 governorates, the initiative remains focused on strengthening financial confidence, supporting sustainable money-management behaviors, and contributing to Egypt’s broader development goals through collaborative partnerships.