Rich Bake Appoints Teradix as Strategic Partner

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Teradix, a leading Egyptian provider of digital procurement and sourcing solutions, has announced a strategic partnership with Rich Bake, one of Egypt’s largest bakery manufacturing groups, to implement a comprehensive, multi-phase digital procurement transformation program across the company’s operations

This initiative builds on the early success of procurement digitization within Rich Bake and aims to scale standardized sourcing workflows, strengthen supplier engagement, enhance governance controls, and improve operational transparency. The transformation will enable faster, data-driven decision-making and support continued operational growth

Procurement Positioned as a Strategic Driver of Growth and Efficiency

As Rich Bake continues expanding its manufacturing footprint and distribution network, procurement has become a critical function in ensuring operational efficiency, cost discipline, and organizational resilience

“Rich Bake is going through a continuous growth and transformation journey,” said Gilbert Hobeika, CEO of Rich Bake. “To support this growth, our internal systems—especially procurement—needed to evolve in line with market demands. Partnering with Teradix has enabled us to bring transparency, speed, and structure to our sourcing activities in a way that directly supports our strategic objectives

This partnership reflects a broader trend across Egypt’s manufacturing sector, where organizations are increasingly adopting digital solutions to modernize operations, strengthen governance, and enhance competitiveness

Unified Digital Platform to Improve Transparency and Operational Control

Through this partnership, Teradix will deploy its unified digital sourcing platform to support Rich Bake’s procurement operations, including Requests for Quotations (RFQs), online and reverse auctions, structured supplier engagement, and performance monitoring

The platform will enable consistent execution across multiple factories and operational teams, improving coordination, accountability, and visibility across procurement processes