LG Cuts Prices on QNED TVs and Built-in Appliances in Egypt to Boost Market Reach

Khadamaty-Nwe

In a move designed to make advanced home technologies more accessible, LG Electronics has announced a significant price reduction across a broad range of its products in Egypt. The initiative focuses especially on the company’s latest QNED televisions and Built-in home appliance line, combining cutting-edge performance with elegant design.

The strategic pricing update is part of LG’s broader effort to adapt to the evolving needs of Egyptian consumers while maintaining its position as a leading brand in the premium home electronics sector.

> “LG remains dedicated to making our latest innovations more accessible to Egyptian consumers,” said Mr. Billy Kim, Managing Director of LG Egypt. “With this new price strategy, we aim to create excitement in the market, attract more customers, and strengthen our relationship with households across Egypt.”

The QNED TV line, known for its stunning picture quality and advanced display technology, along with LG’s Built-in kitchen appliances, will now be available at more competitive prices throughout LG’s retail network in Egypt.

These price reductions are expected to generate strong consumer interest, boost sales, and increase the adoption of LG’s flagship technologies. The company also views this move as a reflection of its commitment to value-driven innovation, offering Egyptian families high-quality, reliable, and aesthetically pleasing home solutions.

By aligning premium quality with affordability, LG continues to set benchmarks in the Egyptian market, delivering a compelling mix of technology, functionality, and design.

With this pricing shift, LG not only aims to reinforce its market leadership, but also to expand its customer base across different income segments, supporting more households in upgrading to smart, energy-efficient appliances.