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MDP Rebrands as Modupay to Power the Future of Payments in MEA

KHADAMATYNEW

MDP, the leading regional payments technology provider, has announced its rebrand to Modupay, reflecting the company’s evolution into a modular, end-to-end payments platform serving banks, fintechs, telecom operators, and non-banking financial institutions across the Middle East and Africa

The rebrand represents a clearer expression of both what the company has built to date and where it is headed next. As Modupay, the business brings together card issuing, payment processing, digital payment solutions, and data & insights within a modular platform designed to configure, adapt, and scale alongside institutions as their needs evolve

“This is a brand evolution, not an operational change,” said Ahmed Nafie, CEO of Modupay. “We began our journey as a card manufacturer with a simple goal: helping our partners deliver reliable payment solutions. As the industry evolved, so did we—expanding into payment processing and, later, digital payments to stay ahead of our clients’ growing and changing needs. What hasn’t changed is our platform, our people, or our commitment to those we serve

Nafie explained that the rebrand reflects both the company’s current capabilities and its long-term ambitions

“The transition to Modupay represents who we are today and the role we play in enabling institutions to launch, operate, and grow with confidence through modular, scalable, and intelligent payment products. I’m incredibly proud of how far we’ve come—from a focused manufacturing business to a leading payments technology enabler—now supported by more than 620 employees operating across 40+ countries, with dedicated on-the-ground teams in Ghana, Kenya, and Libya. This ensures we remain accessible, responsive, and close to our partners wherever they operate

Over time, the company’s offerings expanded beyond a single-product perception into a fully modular payments platform. As a result, the Modupay brand has been introduced to align the company’s identity with this reality—emphasizing flexibility, scalability, and control through modular building blocks that institutions can adopt as needed. This approach enables customization without complexity while supporting continuous platform enhancement

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Modupay

Grounded in its core values, Modupay continues to place clients at the center of everything it does. The rebrand reflects the company’s ongoing commitment to integrity, collaboration, and closely listening to partner needs, ensuring institutions are supported with solutions designed to help them move faster, adapt smarter, and succeed in an evolving payments landscape

Through this evolution, Modupay reinforces its long-term vision of supporting the Middle East and Africa’s financial ecosystem with future-ready payments infrastructure, built on deep regional market understanding and regulatory expertise, and designed to scale across the region and beyond